Forrester research reveals that 86% of consumers don’t trust corporate blogs. Some interesting (if at times heated) thoughts on “one-way social media” here.
Archive for December, 2008
Posted on December 12th, 2008 in Video of the Week
Since today is our mini- holiday party at lunch, this seemed apropos. Notice how Yukon Cornelius’s prospecting success might remind one of the Detroit Three’s efforts in Congress. “Nothin’.”
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Posted on December 12th, 2008 in Public Relations
Next week could be a sad moment in the history of Detroit media, and for me personally. I grew up reading the Detroit News and the Detroit Free Press. Long before the Internets and blogs and 24/7 cable news, my hometown newspapers informed me and my thinking, entertained me, and provided a window into the [...]
When does an apparent PR gaffe become a publicity stunt? Burger King is currently “embroiled” in controversy surrounding their new ad campaign, profiling “whopper virgins” from third-world-like countries, where real hunger exists, displaying an unsettling lack of sensitivity to poverty and hunger around the world. The problem, critics contend, is that Burger King doesn’t acknowledge [...]
Ever wonder what/where the coolest, most popular sites and gadgets are on the Web (2.0)? Well, here are the Bloggers’ Choice Award Winners. Many are to be expected, but there may be some you’re not familiar with. Check it out.
