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In a world where reality television rules and the line between fact and fantasy continues to fade, is it any wonder that “The Rally to Restore Sanity and/or Fear” attracted nearly 200,000 people?

In the digital age, don’t underestimate the power of face-to-face communication. It will come as no surprise to most that a recent study found face-to-face communication is more powerful than digital — email, social networking, etc.  And that, in fact, people are reporting weaker relationships and less trust than before we all became “connected.” Some [...]

Great ideas can fail if they’re not communicated effectively. The New York Times recently reported on an effort by certain restaurants to ask customers to pay what they can for their meals.  The article focused on a Panera Bread that launched the concept recently.  The cynical side of me fears that the concept will eventually [...]

Tiger is doing what he does best at the Masters Tournament — generally dominating the game.  This should have been his focus since the beginning of the scandal.  After all, much could be forgiven in the face of greatness. For Nike, however, raising positive awareness of its most prominent spokesperson appears to have blinded the [...]

How To Communicate What The Public Doesn’t Want to Know We all know that the world economy has taken a hit.  The challenge that the world’s charities face is how to communicate the need without alienating a public that really doesn’t want to know the details — unless it includes a photo of Angelina Jolie [...]