social media

Last week, I had the opportunity to spend two days at Barrett-Jackson Scottsdale. One of the world’s most prestigious luxury and classic car auction companies, Barrett-Jackson hosts major flagship events that attract hundreds of thousands of attendees from around the world. Barrett-Jackson events are also broadcasted on SPEED, allowing viewers to watch the rare and exotic vehicles cross the auction block from the comfort of their own couch.

By now you’ve likely read about the negative press Best Buy has been receiving, and you may have even read the CEO’s blog response to the coverage. This response has been receiving the predictable praise and pans from various circles of the blogosphere…and with good reason. There are some things the response managed to achieve very successful, and in my opinion there are some things Best Buy could have done better.

It’s common for companies to develop and issue HR handbooks that detail acceptable and unacceptable work behavior or Internet usage. Unfortunately, many of these documents do not provide clear direction as to how employees should be representing themselves and the brand when communicating online with friends, family, colleagues, clients and vendors through social networks, or posting information and media online.

It’s been awesome to be part of the Help a PR Pro Out (HAPPO) community and watch how the initiative has grown organically through social media and created real world job opportunities for many people.

The HAPPO champs got together and decided that we couldn’t let 2011 come to a close without sneaking in a HAPPO chat. So mark your calendars for Thursday, December 15, and block off 1 p.m. to 2 p.m. EST for a HAPPO Twitter chat about resume writing tips. Here’s everything you need to know:

Happy Monday! For those of you in the States, we hope you had a great Thanksgiving holiday and break. We definitely did.

It’s never easy to get back in the groove once you enjoy a few days away from the work scene, so what better way to kick off the post-holiday work week than with an e-book giveaway.

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