Web 2.0

It’s been about a year now scene I’ve started working in WordPress. I’ve learned so much in this past year, and I wanted to share how I got to where I am today for other designers who are interested in expanding their WordPress knowledge. My progress would not have been possible without the following three things:

1. Taking an HTML class

During my undergrad, I had a few Dreamweaver courses and interned at the University of Michigan News Service updating the code on their old sites. So, I knew what HTML looked like and could recognize tags, but I didn’t really know what it did and how it worked until I took the HTML class. It taught me all the basics that I needed for a strong foundational knowledge about WordPress.

Earlier this month, my friend Nate Riggs invited me to speak at the 2011 Ohio Growth Summit to a room full of entrepreneurs and companies interested in expanding their involvement in the digital space. While the event’s other speakers focused more on digital tactics and strategy, I had the opportunity to discuss building marketing budgets that incorporate social media and other Web platforms. While my presentation’s focus was not as fun as the more common social media discussion topics, I found it to helpful for companies who truly wanted to connect all the dots of their digital strategy.

As part of the graphic design and Web team here at Identity, I’ve been spending a lot of time lately learning about using WordPress to build websites. One thing that I know is top-of-mind for many WordPress users is how to prevent hackers.

Here are my three simple suggestions on how to protect your WordPress site from hackers:

You’ve done the appropriate homework. All strategic recommendations have been outlined and prepared. There is a clear action plan containing desirable outcomes and key metrics. Based on your findings, you know social media is right for your company. Now comes the hard part: “closing” the deal. Selling the value of social media isn’t easy. In [...]

In many of the social media presentations I’ve given to public and private groups, I’ve referenced the social media usage surveys completed by global public relations firm Burson-Marsteller. One week ago, the firm updated its look at the usage of social media by Fortune 100 companies. There are a few interesting stats worth noting: There [...]

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