Posted on May 04th, 2010 in Advertising, Branding, Marketing, Media, Public Relations, social media, social networking, Web

The Dark Knight is a pillar of marketing success, if only you look hard enough. I watched The Dark Knight for the umpteenth time last night, and it got me to thinking: What does Batman have in common with great marketers? Surprisingly, the comparisons are many, and the lessons learned, valuable: HAVE AN UNMISTAKABLE IDENTITY. [...]






