Photo credit This post originally appears on The Urbane Way blog. Multitasking is an art. It requires a specific set of skills to focus on numerous tasks at one time and to complete those tasks successfully. Perfect example: The mom who can cook dinner, set the table, fold laundry, entertain a child and talk on [...]
If you’ve ever had a conversation with a client who doesn’t understand social media, you know convincing them of its importance can be extremely challenging. Clients are hesitant to embrace social media for several reasons, one of which is because anyone can publicly create negative content online about the client’s company. If enough recent negative [...]
Will Google suffer—or benefit—from a looming Identity crisis? Quick—define Google. If it takes you more than a sentence, don’t feel bad. If it doesn’t, take another look. Far be it for lil’ ole’ me to question the reigning Internet king, but I find myself more and more trying to determine what Google’s endgame is. Is [...]
What does social media have to do with search engine optimization? If social media represents what many once called the “Web 2.0,” then perhaps search engine optimization strategies require their own update, which I’ll call “SEO 2.0.” Many have asked what social media has to do with SEO. There are many ways in which social [...]
Yesterday, Google announced major changes to their search service with the integration of real-time search results. Beginning in a few days, recent updates on sites like Twitter and brand new blog posts will appear on the search results page, exposing the millions of people who visit Google each month to conversations taking place within public [...]
