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	<title>ID Tags &#187; Identity</title>
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	<link>http://identitypr.com/blog</link>
	<description>Leave a mark.</description>
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		<item>
		<title>7 Cover Letter/Resume Mistakes &amp; How to Avoid Making Them</title>
		<link>http://identitypr.com/blog/2011/10/7-cover-letterresume-mistakes-how-to-avoid-making-them/</link>
		<comments>http://identitypr.com/blog/2011/10/7-cover-letterresume-mistakes-how-to-avoid-making-them/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 01:25:51 +0000</pubDate>
		<dc:creator>Nikki Little</dc:creator>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[cover letter mistakes]]></category>
		<category><![CDATA[cover letters]]></category>
		<category><![CDATA[how to land a job]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[job experience]]></category>
		<category><![CDATA[PR jobs]]></category>
		<category><![CDATA[resume mistakes]]></category>
		<category><![CDATA[resumes]]></category>
		<category><![CDATA[social media jobs]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=4854</guid>
		<description><![CDATA[<a href="http://identitypr.com/blog/2011/10/7-cover-letterresume-mistakes-how-to-avoid-making-them/"><img align="left" hspace="5" width="150" height="150" src="http://identitypr.com/blog/wp-content/uploads/2011/10/doh-homer-simpson-150x150.jpg" class="alignleft wp-post-image tfe" alt="" title="doh-homer-simpson" /></a>I debated whether I wanted to write a resume and cover letter suggestion post because the topic is widely covered, but my recent experience proves that job seekers still need advice on how to successfully land an interview.

Identity is hiring an assistant social media strategist, and I've received several cover letters and resumes in the past week or so. I'm disheartened to say that only a select few stood out because job seekers are still making the same mistakes. Most are common mistakes that could easily be avoided by having two or three people review materials before sending them over to a prospective employer. It's been awhile since I had to review resumes, so along with some of the common mistakes, I'm also seeing some new additions to resumes that do absolutely nothing to help the job seeker secure an interview. ]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/10/7-cover-letterresume-mistakes-how-to-avoid-making-them/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Identity is Hiring an Assistant Social Media Strategist</title>
		<link>http://identitypr.com/blog/2011/10/identity-is-hiring-a-social-media-assistant/</link>
		<comments>http://identitypr.com/blog/2011/10/identity-is-hiring-a-social-media-assistant/#comments</comments>
		<pubDate>Fri, 21 Oct 2011 14:36:17 +0000</pubDate>
		<dc:creator>Nikki Little</dc:creator>
				<category><![CDATA[Identity Stuff]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[social media assistant]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=4826</guid>
		<description><![CDATA[Are you living on the cutting edge of social technology? Do you have a passion for helping companies communicate and grow their business on the Web? If so, we need to talk. Identity is seeking a motivated and digital-savvy assistant social media strategist to join its growing social media team. This individual will work with [...]]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/10/identity-is-hiring-a-social-media-assistant/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The (Not So) Surprising State of Magazine Readership Today</title>
		<link>http://identitypr.com/blog/2011/08/the-not-so-surprising-state-of-magazine-readership-today/</link>
		<comments>http://identitypr.com/blog/2011/08/the-not-so-surprising-state-of-magazine-readership-today/#comments</comments>
		<pubDate>Wed, 10 Aug 2011 18:56:25 +0000</pubDate>
		<dc:creator>Stacy Butts</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Ben Hassett]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[death of print]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[magazine readership]]></category>
		<category><![CDATA[print media]]></category>
		<category><![CDATA[provide an experience]]></category>
		<category><![CDATA[Redbook]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=4552</guid>
		<description><![CDATA[<a href="http://identitypr.com/blog/2011/08/the-not-so-surprising-state-of-magazine-readership-today/"><img align="left" hspace="5" width="150" src="http://identitypr.com/blog/wp-content/uploads/2011/08/jenna-fischer-redbook-march-2011-220x300.jpg" class="alignleft wp-post-image tfe" alt="" title="jenna-fischer-redbook-march-2011" /></a>I was reading Redbook over the weekend…yes, the actual magazine. Not the digital version. I’m a diehard fan of the hard copy. I don’t have a Nook or a Kindle. They don’t interest me. I just can’t give up that feeling of curling up with a good story and reading it from cover to literal [...]]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/08/the-not-so-surprising-state-of-magazine-readership-today/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Identity Gives Back: The Mutt March</title>
		<link>http://identitypr.com/blog/2011/06/identity-gives-back-the-mutt-march/</link>
		<comments>http://identitypr.com/blog/2011/06/identity-gives-back-the-mutt-march/#comments</comments>
		<pubDate>Wed, 22 Jun 2011 20:44:43 +0000</pubDate>
		<dc:creator>Nikki Little</dc:creator>
				<category><![CDATA[Identity Stuff]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[charitable giving]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Michigan Humane Society]]></category>
		<category><![CDATA[Mutt March]]></category>
		<category><![CDATA[Starfish Family Services]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=4357</guid>
		<description><![CDATA[In the second initiative of Identity’s 2011 charitable giving campaign, we formed the Identity “Paw Patrol” to participate in the Mutt March to benefit the Michigan Humane Society. The Identity team participated in several activities prior to walking in the event to raise funds, including a bake sale and an “cutest pet” contest held on our blog. In the end, more than 45 people represented the Identity Paw Patrol team during the walk and raised more than $3,800 for the Michigan Humane Society.]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/06/identity-gives-back-the-mutt-march/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Identity Paw Patrol Cutest Pet Contest</title>
		<link>http://identitypr.com/blog/2011/05/cutest-pet-contest/</link>
		<comments>http://identitypr.com/blog/2011/05/cutest-pet-contest/#comments</comments>
		<pubDate>Fri, 06 May 2011 15:49:02 +0000</pubDate>
		<dc:creator>Taylor Hulyk</dc:creator>
				<category><![CDATA[contest]]></category>
		<category><![CDATA[Nonprofit]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Identity giving]]></category>
		<category><![CDATA[Identity Marketing & Public Relations]]></category>
		<category><![CDATA[Michigan Humane Society]]></category>
		<category><![CDATA[Mutt March]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=4027</guid>
		<description><![CDATA[<a href="http://identitypr.com/blog/2011/05/cutest-pet-contest/"><img align="left" hspace="5" width="150" src="http://identitypr.com/blog/wp-content/uploads/2011/05/Tom-and-Rika-300x225.jpg" class="alignleft wp-post-image tfe" alt="" title="Tom and Rika" /></a>If any of you have spent much time hanging around the Identity office, you know we&#8217;re a fiercely competitive bunch when it comes to all things: client services, cool office design, creativity. We have a standard of doing great work. But few of you probably are aware of the extent to which our competitive nature [...]]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/05/cutest-pet-contest/feed/</wfw:commentRss>
		<slash:comments>128</slash:comments>
		</item>
		<item>
		<title>Identity Gives Back: The Capuchin Experience</title>
		<link>http://identitypr.com/blog/2011/04/identity-gives-back-the-capuchin-experience/</link>
		<comments>http://identitypr.com/blog/2011/04/identity-gives-back-the-capuchin-experience/#comments</comments>
		<pubDate>Wed, 06 Apr 2011 16:22:26 +0000</pubDate>
		<dc:creator>Sarah Collica</dc:creator>
				<category><![CDATA[Detroit]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[Nonprofit]]></category>
		<category><![CDATA[Capuchin]]></category>
		<category><![CDATA[charitable giving]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[soup kitchen]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=3879</guid>
		<description><![CDATA[In the first initiative of Identity’s 2011 charitable giving campaign, the Identity team devoted a day to volunteering at the Capuchin Soup Kitchen in Detroit. Team members packed groceries and hung clothes in the warehouse before taking a tour of The Heidelberg Project, eating lunch with guests of Capuchin and experiencing a different side of Detroit.]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/04/identity-gives-back-the-capuchin-experience/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Giving Back &#8211; Getting Something In Return</title>
		<link>http://identitypr.com/blog/2011/03/giving-back-getting-something-in-return/</link>
		<comments>http://identitypr.com/blog/2011/03/giving-back-getting-something-in-return/#comments</comments>
		<pubDate>Mon, 14 Mar 2011 14:39:04 +0000</pubDate>
		<dc:creator>Andrea Trapani</dc:creator>
				<category><![CDATA[Michigan]]></category>
		<category><![CDATA[Other]]></category>
		<category><![CDATA[Amanda Bosherz]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Nikki Stephan]]></category>
		<category><![CDATA[non-profit]]></category>
		<category><![CDATA[Operation Kid Equip]]></category>
		<category><![CDATA[Sweet Dreamzzz]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=3740</guid>
		<description><![CDATA[Many team members at Identity donate their personal time to give back to local charitable organizations—the Dearborn Youth Symphony, Gleaners, March of Dimes and St. Jude are some of our employees’ favorite charities, just to name a few. But beyond donating personal time, we have two awesome employees, who have stepped up to lend their [...]]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/03/giving-back-getting-something-in-return/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Video of the Week: Top 5 Misconceptions About Detroit</title>
		<link>http://identitypr.com/blog/2011/03/top-misconceptions-about-detroit/</link>
		<comments>http://identitypr.com/blog/2011/03/top-misconceptions-about-detroit/#comments</comments>
		<pubDate>Fri, 11 Mar 2011 20:04:01 +0000</pubDate>
		<dc:creator>Taylor Hulyk</dc:creator>
				<category><![CDATA[Identity Stuff]]></category>
		<category><![CDATA[Other]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Video of the Week]]></category>
		<category><![CDATA[brandon chesnutt]]></category>
		<category><![CDATA[Chevy]]></category>
		<category><![CDATA[Detroit]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Identity Marketing & Public Relations]]></category>
		<category><![CDATA[Nikki Stephan]]></category>
		<category><![CDATA[South by Southwest]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[Team Motown]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=3743</guid>
		<description><![CDATA[To pay homage to our wonderful, creative and adventurous social media journeywoman Nikki Stephan, this week&#8217;s Video of the Week is a selection from Team Motown&#8217;s South by Southwest (SXSW) portfolio. For those of you who don&#8217;t know, Chevy and Onstar have partnered together to sponsor a road trip competition down to Austin, Texas for [...]]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/03/top-misconceptions-about-detroit/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Recent PR Grads Can Take That &#8220;Extra Step&#8221;</title>
		<link>http://identitypr.com/blog/2011/02/how-recent-pr-grads-can-take-that-extra-step/</link>
		<comments>http://identitypr.com/blog/2011/02/how-recent-pr-grads-can-take-that-extra-step/#comments</comments>
		<pubDate>Mon, 21 Feb 2011 20:20:22 +0000</pubDate>
		<dc:creator>Brooke Ziomek</dc:creator>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Detroit Young Professionals]]></category>
		<category><![CDATA[HAPPO]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[PRSSA]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Tweetea]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=3594</guid>
		<description><![CDATA[<a href="http://identitypr.com/blog/2011/02/how-recent-pr-grads-can-take-that-extra-step/"><img align="left" hspace="5" width="150" src="http://farm6.static.flickr.com/5176/5465495937_cb6c7858d7_m.jpg" class="alignleft wp-post-image tfe" alt="The &quot;Extra Step&quot;" title="" /></a>One extra step that most recent grads neglect to notice is the immediate need to network. Sure, sending your resume out to as many potential employers as possible is a good start, but ultimately, being able to form valuable relationships with other industry professionals is the best way to leave a mark.]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/02/how-recent-pr-grads-can-take-that-extra-step/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Video of the Week: Pink Ponies</title>
		<link>http://identitypr.com/blog/2011/01/video-of-the-week-pink-ponies/</link>
		<comments>http://identitypr.com/blog/2011/01/video-of-the-week-pink-ponies/#comments</comments>
		<pubDate>Fri, 14 Jan 2011 13:03:54 +0000</pubDate>
		<dc:creator>Amanda Bosherz</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Video of the Week]]></category>
		<category><![CDATA[Detroit]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[ROI]]></category>

		<guid isPermaLink="false">http://identitypr.com/blog/?p=3434</guid>
		<description><![CDATA[So initially I posted this video on Wednesday. Then it was removed from YouTube, so I un-posted it. Now it&#8217;s back!! So&#8230;.here&#8217;s the video of the week for a second time&#8230;poking fun at the absurdity of our field. P.S. I still think that the party would have been 10% more effective with an actual PINK [...]]]></description>
		<wfw:commentRss>http://identitypr.com/blog/2011/01/video-of-the-week-pink-ponies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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