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While traditional press releases aren’t exactly “dead” by any means, they’re certainly evolving. Check out some of our ideas on how to makeover your news releases this summer by adapting them for the Social Web. A great complement to traditional news releases, social media releases can help package search-friendly and shareable multimedia content into an [...]

I was recently asked to speak on the topic of digital marketing and social media strategy at the third annual Walsh College Small Business Conference. Walsh has always been known as one of the region’s top business schools, and their continued commitment to providing local companies with the tools and counsel for growth is definitely [...]